A revolution in the world of cooking oils, rice bran oil is naturally enriched with multiple nutrients that translate into health benefits for every member in the family. Presenting the benefits? that you can enjoy from a 100% rice bran oil: Cholesterol lowering oil: Heart friendly. Oryzanol: Improves HDL/LDL ratio. Healthier heart. Balanced PUFA/MUFA ratio: Cleaner blood vessels. Balanced Fatty Acids#: Balanced nutrition, balanced health. Tocotrienols & Phytostrerols*: Anti-cancer properties.